Tel Aviv

XX+UX Israel was founded in 2014 by Dana Cohen Baron, Anat Katz Aromas and Tali Rosen-Shaham because of a shared passion to build a community of women in UX in Israel. Since then, it’s grown to be the largest local chapter in the world, with over 1300 active members on Facebook, including women in design & research, as well as product managers and anyone who is involved with “user experience" professionally. 

XX+UX Israel is run by a core group of twenty volunteers who plan events and activities on a regular basis. Most recently, their meet ups have focused on supporting women as public speakers and thinking of how gender perspectives affect the way we design products. 

Who's behind this initiative?

Tali Rosen Shoham is a UX researcher at Google TLV, responsible for researching customer needs and incorporating them in the product architecture.

Dana Cohen Baron is a strategic UX and Product consultant with over 15 years of experience, and a UX mentor at Google's prestige startup program, Google Launchpad

Anat Katz-Arotchas is a strategic product and gender consultant specializing in 'Gender Aware Product Innovation' and promoting gender balance in organizations.